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"I Want It Yesterday" The Fast Turn Apparel Model

October 24, 2022

In the year 2021, a lot has changed. With the desire to drive sales, in the fashion industry, the role of the Fast Turn model has grabbed the attention of many brands and retailers. Companies like Zara have shifted the paradigm with their approach to fast turn. With preparation, dedication, planning, and intention it can be done. In this episode of Clothing Coulture, hosts Bret Schnitker and Emily Lane discuss how retailers pull off the Fast Fashion model and the compromises that can come. Though mistakes can be made, there are tools in the industry that can be used to help make this model a success.

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